Development of a Marketing Automation Strategy
Automate your client onboarding process.
What is marketing automation?
Marketing automation involves delivering the right message to the right person at the right time through software-driven automation, aiming to prompt desired actions throughout the entire lifecycle. Direct communication channels are employed for this automation.
Web-push
Chat-bot
Pop up
Live-chat
SMS
The outcome of developing a marketing automation strategy includes ready-made scenarios for lead nurturing and subscriber base building.
Sergei
Head of Traffic Department
What is included in the marketing automation strategy?
Customer Journey Mapping Development
We'll conduct a comprehensive analysis of your sales department, online demand, target audience, and competitors to understand how key segments of your target audience make purchasing decisions.
Funnel Scheme Development
We develop automated personalized warming-up sequences for communication channels based on Customer Journey Mapping (CJM). We create examples of email templates, pop-ups, and web-push notifications in the client's branded style.
Developing a Database Collection Strategy
We develop automated personalized warming-up sequences for communication channels based on Customer Journey Mapping (CJM). We create examples of email templates, pop-ups, and web-push notifications in the client's branded style.
Which products would benefit most from automation?
Products with a long decision-making cycle
The system will initiate the warming-up process at the earliest stages of decision-making and will not miss any steps.
Premium Products
The system will demonstrate the product's value and address objections at the moment they arise.
Products with a niche market
The system is effective for markets with limited search demand, where traditional digital advertising doesn't perform well.
How Will Marketing Automation Help Achieve Business Goals?
53%
More leads from the same advertising budget
Engaging the customer throughout the journey will guide the target audience towards a decision, potentially influencing those who might have otherwise declined a purchase or shifted towards competitors.
78%
Increased sales volume
Working with warmed-up leads makes the sales department’s job easier – it shortens the deal cycle and allows for a more efficient allocation of department resources.
47%
Increase average transaction value.
Warmed-up leads tend to spend more money when purchasing from a company they trust.
12%
Reduced marketing expenditures
The system will enable the automation of routine tasks that consume a significant amount of manpower hours.
58%
Maximizing Repeat Sales
Maintaining sustainable communication with existing clients stimulates upselling.
We will develop primary client warming scenarios for you.
Welcome Series
Educational Nurture Series
Sales Series
Triggered Email Series
Cart Abandonment Retargeting
Upsell Series
Reactivation Email Series
Pop up
Exit-Intent Pop-ups Timed Delay Pop-ups Scroll-triggered Pop-ups Click-triggered Pop-ups Welcome Pop-up Windows
Live-chat
Conversion Triggers for Leads
Conversion Triggers for Subscriptions
Frequently Asked Questions (FAQ) Responses
Chat-Bots
Webinar Funnels
Sales Messaging Series
SMS
Triggered SMS Order Status Notifications
Push & Web-push
Current branded offers tailored to target audience segments accessible via a computer or mobile browser.
About XBRIDER Digital:
At XBRIDER Digital, we dominate the digital space with guaranteed results. Under contract, we promise to drive growth, leads, boost engagement, and deliver success for your business—no exceptions, just results!
Let's talk numbers:
$174m
in total client revenue generated in 2023
3
Years - the average duration of collaboration with clients.
426
Implemented electronic marketing strategies
18%
average growth in clients' business revenue within the first 3 months
93%
Client retention rate
550+
Successful case studies
15
Years in the market
56
Specialist within the company